As the cost of insurance continues to rise while the value of what is purchased continues to decline, insurance should be part of a client’s portfolio, not the solution. Too many companies treat their selection of insurance as a transactional purchase each year, looking to their broker to find them the best plan at the lowest rate. The problem with this is companies rarely look at their Benefits & Risk portfolio as an asset. GDP recommends our clients make employee benefits and risk management a strategic initiative. By defining objectives and developing an action plan based on meeting those objectives, we ensure an organized, comprehensive approach to fulfilling your portfolio needs. Our careful strategic planning services include ongoing evaluation of all your organizations characteristics, such as emerging risks, uninsurable risk, access, service and price, to ensure a proper balance is achieved. Strategic planning also shields your plan from becoming obsolete as new trends and market factors emerge, and helps with budgeting and long-term cost management. GDP looks to provide our clients with a continuous Return on Investment report, outlining a strategy that continuously evolves to the company’s needs. Our firm creates strategies and ideas – insurance is just a bi-product of those ideas.